Who are the Selectives?

The selective is a person that only shares information with specific people. They usually carefully curated information based on the general needs and interests of the target audience. They value exclusivity and are largely viewed as being both informative and resourceful.

Examples of well-known selectives are Gilt Group Co-founders Alexis Maybank and Alexandra Wilkis Wilson.

An email will arrive in a few minutes with much deeper information on what this archetype means for you, so make sure to check your inbox, double-check spam just in case.

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